Importance of a Website for Business

By Ankur- 13-Jul-20171 Comments


It provides online presence for a business in this digital world. Basically a website is collection of many webpages and one domain. It can represents the whole business in a small time period. Mainly websites are of two types – Static Websites and Dynamic Websites.
But It is also known as-

Personal Website – It means your own website which include some basic details of you, family photos and online dairy. This is not used for promotion of any kind of business.

Photo Sharing Websites- Here are hundreds such sites that offer free photo sharing. Now photo sharing sites come with many advanced technologies they improve quality and have features. Upload them to the web for promotion and it is also available in Application.

Writers Website / Article Website / Blog, E-Commerce Website- This is the platform for publishing business. The platform includes a website, a Facebook presence, blog, twitter account. Fairly a writer first shows his/her writing skills and capability over these websites like – Quora, Facebook, article cube, forums etc. A writers website would include a biography, a catalog of published books and works, perhaps expert from some works, links for publications on site, a link to the writer’s blog, reviews and comments on the author’s publications.

Informational Website- A major informational site is Wikipedia and encyclopedia. And it is unique, because it allows members to contribute and edit articles. Now your small business may not want such a comprehensive site, but if you have information to share or sell, an informational website would pay for that.

Educational Website- These websites generally available for kids and teenagers. These website include the details and information about a specific subject or topic. Here you can find excellent educational material for learning.

Business Website- A website which include any business like- small business, home based business, product base business, service based business. It takes a business from small level to global level. If you don’t deal with anything online, the website can describe your business details like information, product, contact details and services.

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Now we will discuss about the benefits of Business Websites.

Popularity- A website can easily make a business popular all over the internet. It only needs a fresh and relevent content of your product. So that Users and clients can self searched you on internet by your keywords and product. A huge no. of clients on your website will denote popularity of your website.

Product Specification- A website is a easy way to describe your product features and specification. Here you don’t need any executive and manager. Generally smart users visit websites for finding quality product and here they compare products by their features, specification, quality, price and reviews. So you don’t need any marketing and sales team, Only website can target your clients.

ROI (Return of Investment)- Basically Online business return always higher then investment. Online Business need only one time investment and gives life time return. It also depends on your product quality, service quality, online promotion, brand value and customer support.

Marketing- Online Marketing is easy and cost effective. It can be operated by a single work place. Here you can target any location which will be suitable for your business. Online marketing types are – Search Engine Optimization, Social Media Optimization, E-mail Marketing, Pay Per Click and Ad words.
Sales- A website is full of details which requires for sales like- Product detail, Review, Price, Other Services, Customer Support and Contact Details. Online presence of website can attract customers and clients easily. Once a business boomed on internet then there are unlimited clients.

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